JD Sports’ latest flagship on the renowned Champs-Élysées is more than just a store; it’s an experience. Spanning an impressive 1,500 square meters across two levels, this flagship was strategically unveiled just in time for the buzz surrounding the upcoming Paris Olympic Games in July. As the world turns its attention to sports, JD Sports aims to be at the forefront, offering an unparalleled selection of sportswear.
At the heart of this immersive shopping journey lies the meticulous design and layout of the store. One of the standout features is the mirrored ceiling Tron Linear, suspended majestically over the main stairwell. Measuring an astonishing 10 x 2.4 meters and finished in brushed lacquer, this piece not only adds an industrial flair but also creates a visually striking focal point. This aesthetic is seamlessly integrated throughout the store, with the same finish applied to evoke a cohesive and modern atmosphere.
The Casa Track Spot and track linear lighting fixtures were strategically placed to provide premium light quality and impeccable colour rendering. With their precision-engineered design, these fixtures ensure that the vibrant hues and intricate details of the product collection are showcased in the best possible light.
Our commissioning team attended the site to ensure that every light was positioned flawlessly. It’s this commitment to excellence that underscores JD Sports’ dedication to providing an unparalleled shopping experience on the iconic Champs-Élysées.
Products used
TRON Linear
Crafted in-house, versatile and fulfils even the most ambitious design briefs.
Bop
A suspended extrusion with circular cross-section and aluminium construction.
DINGO Track Light
Clean design and high performance track light.
Casa GA17 LED Track Light
Small compact cylinder shape that delivers on performance.